Taking the Big Leap Towards Life Through Nutrition
The biggest challenge in today's highly competitive business
sector is having a philosophy that serves as guiding principle in the
operations of an entity. The philosophy becomes a driving force - an
inspiration that will provide the impetus for growth within the company and one
that will be reflected in the products and services that it creates.
Feedmix Specialist, Inc. II realizes the importance of a guiding
philosophy to better serve our customers and carry us through the tough
competition we face outside. We are also aware that such guiding philosophy
will always give our whole operations and our people the much-needed push to
achieve efficiency and excellence that our customers deserve.
 Such is the reason behind
Feedmix's new philosophy "Life is Nutrition." The philosophy encompasses our
foremost vision, and spreads to all our external as well as internal
operations. Our new philosophy does not entail drastic changes in our internal
programs and activities, instead, it steers Feedmix to a better, diverse, yet
more defined operational goals and directions.
The core of Feedmix's new philosophy is establishment of a new
subsidiary, FSI Nutrition, Inc. While Feedmix's AquaSystems remains an
important product line being a market leader in the aquaculture sector, we have
gone beyond and taken the big leap to provide more products that will answer
the needs of the agri-based sector and even households.
FSI Nutrition has launched two new products, which were developed
using the same determination and hard work we applied when we first created
Feedmix AquaSystems. Power Bullets takes gamebird raising and conditioning a
step higher with its precision cooking that results in highly digestible feeds
for better absorption of nutrients. On canine nutrition, we now offer Crave Dog
Food which is geared to satisfy the basic canine senses and enable dogs to
obtain the balanced nutrition they require.
 In gamebird raising
and training, Power Bullets reflects our belief that luck is never enough to
raise a sure winner. Applying technology and science to come up with precise
nutrition is the key to winning and we were the first in the Philippines to
apply precision cooking in gamebird feeds to eliminate salmonella and other
harmful bacteria, as well as other anti-growth inhibitors inherent in raw
grains. Power Bullets is our revolutionary gamebird feed and the first to use
cooked grains for enhanced digestibility and quick absorption of all nutrients.
Its potent formula is designed to promote muscle growth, sense of sight,
alertness and agility to boost the winning edge of the gamebird.
 In line with its
diversification, we also launched new pet food line through Crave. The product
is geared to satisfy the needs of canine's basic senses which serve as
barometers to nutrition. More than meeting the nutritional requirements of the
pet, we took into consideration the need to feed the senses to nourish life.
This is made possible with the use of a pet food processing technology that
applies a twin screw extruder exclusively designed for pet food and fit to
produce even the most demanding human food. The technology enables Crave to
have appetizing kibbles that offer complete and balanced nutrition. With Crave,
we aim to make each meal an enjoyable experience for pets while ensuring their
long and healthy life.
Our passion for quality has taken us to various paths - all
targeting product lines that very well serve the needs of our customers. With
our understanding of the nutritional needs and preferences of our target
markets, obtained through years of studies and testing, we come up with
breakthrough products that reflect the value we give to our customers. As we
move on, we join hands with our customers towards excellence and renewed
optimism that only a strong partnership can create.
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